Let's Poker (PC) - 2004, 2005, 2006 — The Art & Design of Robert K Croft

Let's Poker (PC) - 2004, 2005, 2006

Visualized and conceptualized the end product and brand, and maintained and assisted in creating that vision
Staffed and managed a small internal team, hired and directed an outsourcing firm for all in-game character production
Developed all internal art documentation and style guides
Participated in investor relations, and worked with the founder to deliver the product vision
Designed and created all game user interfaces and user experiences
Assisted in game design and worked with designers to create a rich and rewarding game experience while facilitating the new user archetypes that design focused on
Managed marketing advertisements and materials while working with executives to analyze and decide on solid marketing strategies

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